Cometly Pricing in 2026: Plans, Real Costs, and Cheaper Alternatives

Cometly no longer publishes fixed prices. Its pricing page now lists two plans, Core and Enterprise, with no dollar figure attached to either: both are "usage-based" and quoted on a 30-minute sales call once you share your monthly pageviews.

That's a change from the Lite ($199/month) and Standard ($499/month) tiers Cometly advertised as recently as mid-2025. Third-party researchers who tracked the shift report Core running from roughly $750/month and Enterprise from about $1,495/month under the platform's prior ad-spend model, according to wetracked.io's breakdown, figures Cometly itself does not confirm.

What Cometly Costs Right Now

As of this month, Cometly's own site shows no public dollar amount for either plan. Pricing is tied to your monthly pageviews, roughly 1.5× your website sessions, per Cometly's FAQ, and you get the actual number only after a call with sales.

Plan | Published price | What it's for

Core | Not published, quoted by pageviews | Full-funnel attribution: pixel + server-side tracking, multi-touch attribution, AI Ads Manager, Conversion API, 70+ integrations

Enterprise | Not published, custom quote | Everything in Core, plus CRM/warehouse sync, MCP, the Cometly API, a dedicated solutions engineer

Both plans include unlimited connections to Meta, Google Ads, LinkedIn, TikTok, Microsoft, Reddit, and Snapchat, including server-side Conversion API to each, according to the official pricing page. Annual billing saves 20% on either plan, and there's no commitment to sign up monthly.

How Cometly's Usage-Based Pricing Actually Works

Cometly prices by monthly pageviews, not seats, leads, or conversions. A pageview counts each time a page loads and is tracked by the Comet Pixel or a server-side event, the same definition Google Analytics uses.

A few mechanics worth knowing before you get on that sales call:

• The bill follows your traffic, not your ad budget. Organic visits, returning users, and content traffic all count toward the same pageview allowance as paid clicks.
• You never get throttled. Cometly's pricing FAQ says it notifies accounts at 90% of their tier and auto-promotes them to the next one at the start of the next billing period.
• A content-heavy site can cost more than a paid-only one. A B2B SaaS blog that doubles its readership doubles its pageview count, whether or not that traffic ever clicks an ad.

This is a meaningful shift from the ad-spend-based model Cometly ran for most of 2024 and 2025, where the bill scaled with tracked advertising dollars rather than site traffic, a distinction worth raising explicitly on your pricing call.

Core vs Enterprise: What You Actually Get

The feature gap between the two plans is about depth of implementation and data access, not core tracking capability. Per Cometly's pricing page:

Feature | Core | Enterprise

Pixel + server-side tracking | ✅ | ✅

Multi-touch attribution & account journeys | ✅ | ✅

AI Ads Manager, Conversion API, Audiences | ✅ | ✅

70+ integrations | ✅ | ✅

Dedicated solutions engineer | ❌ | ✅

CRM & warehouse sync | ❌ | ✅

MCP server + Cometly API | ❌ | ✅

Snowflake & BigQuery support | ❌ | ✅

Increased pageview usage & AI credits | ❌ | ✅

Dedicated success manager | ❌ | ✅

If your revenue closes inside a CRM and you need that data synced back to Cometly, that capability sits on Enterprise, not Core, confirm this before you assume Core covers your full funnel.

Where Cometly Shines

Cometly earns its place in a B2B SaaS or ecommerce stack when paid ad spend is the primary growth lever and a single last-click view of ROAS isn't enough. Its multi-touch attribution models stitch together every touchpoint in the customer journey, from the first ad click to a closed-won deal in the CRM, which is where simpler attribution software stops short.

Teams that already run ad tracking tools like Hyros or Triple Whale, but need an attribution platform with deeper CRM and warehouse sync to trace revenue back to its source, are the clearest fit for Cometly's Enterprise tier. That's also where the pricing conversation tends to go smoothly, because a team already budgeting six figures for attribution data expects a sales-led quote.

Where Cometly shines less is for a smaller tool kit or a team that just wants directional attribution data without a lengthy buying process. A platform priced by pageviews can work against a content-heavy team whose organic customer journey traffic dwarfs its paid traffic, since the quote grows with readership rather than marketing attribution spend.

Why Cometly's Pricing Numbers Online Don't Agree

If you've seen three different Cometly prices in three different articles, that's because the model has genuinely changed, repeatedly. Based on archived versions of Cometly's pricing page.

Period | Plans and prices shown | Priced by

April 2024 | Start Up from $500/mo, Growth from $1,000, Enterprise from $5,000 | Tracked events

September 2024 | Starter from $500/mo (up to $50,000 ad spend), Growth from $1,000, Enterprise from $3,000 | Ad spend

January–June 2025 | Lite $199/mo (up to $10,000 ad spend), Standard $499/mo (up to $50,000), Enterprise custom | Ad spend, 14-day free trial

October 2025–February 2026 | One "Core Platform" plan, no price shown | Not stated

Today | Core and Enterprise, no price shown | Monthly pageviews

The practical takeaway: treat any Cometly price you read without a date attached as potentially stale, and get a live quote rather than budgeting off an old blog post.

Cometly Reported Pricing

Cometly does not publicly publish its pricing, so third-party sources are the closest available benchmark. These figures are not confirmed by Cometly directly.

• Core: Reported to start at $750/month for up to 50,000 monthly sessions, increasing to around $1,349/month at 150,000 sessions and $3,149/month near 1 million sessions.
• Enterprise: Reported to start at $1,495/month, with a reported $1,500 one-time professional onboarding fee.
• Seats: Third-party pricing information reports five seats included with each plan.

Other third-party comparisons also indicate that Cometly's plans are aimed at businesses with significant digital advertising spend, with lower tiers covering businesses spending under $500,000/month and higher tiers targeting businesses spending more than $5 million annually.

How Cometly Compares to Other Attribution Tools

Cometly is a full-funnel attribution platform, but there are several alternatives depending on your tracking and measurement needs.

Tool | Best for | Pricing | Pricing basis

SourceLoop | Lead & revenue attribution | $49/mo | Page views

Cometly | Full-funnel attribution | Reportedly starts at $750/mo | Usage / plan

Ruler Analytics | Lead-to-revenue attribution | £179/mo | Monthly visits

Northbeam | Ecommerce attribution | $1,000/mo | Plan / usage

Triple Whale | Ecommerce analytics | Custom | Usage / plan

SourceLoop starts at $49/month, while Cometly's Core plan is reported by Cometly as starting at $750/month.

Sourceloop: A Better Cometly Alternative at a Third of the Price

If what you want out of Cometly is full-journey attribution without a sales call, a usage-based quote, or a five-figure annual commitment, Sourceloop is built for exactly that gap.

It tracks the same visitor-to-revenue journey, ad clicks, forms, booked meetings, calls, CRM deals, and payments, but publishes its pricing instead of gating it behind a demo.

For a B2B SaaS team, agency, or service business that sells through forms and booked calls rather than a checkout, Sourceloop closes the loop that free analytics and ad-platform dashboards leave open: it connects every touchpoint to the deal that actually closed, not just the form that was filled.

Key features:

• Full visitor journey tracking across ads, website pages, forms, booked meetings, calls, live chat, CRM records, and payments, in order, from first visit to closed deal.

• First-party, cookieless-capable tracking built for iOS and Safari ITP limitations, so conversions aren't silently dropped.
• CRM sync (HubSpot, Salesforce, Pipedrive) and Shopify revenue sync, so reporting runs on actual revenue, not form counts.

• Offline conversion sync back to Google Ads, Meta, and LinkedIn, so ad platforms optimize toward real customers.
• MCP access on every paid plan, so you can query attribution data directly from Claude, ChatGPT, or Cursor.
• Agency-ready multi-client workspaces with white-labelled reporting.

Pricing: Sourceloop's Essential plan starts at $49/month for 30,000 page views, unlimited conversions, and a 7-day free trial, roughly a third of the \~$750/month Core tier reported for Cometly's prior model, and with no sales call required to see the number.

Professional runs $99/month for 100,000 page views with CRM sync and custom dashboards, and Agency runs $249/month for 1.3 million page views with white-label reporting, both self-serve and published upfront.